{"id":96111,"date":"2021-01-03T06:48:49","date_gmt":"2021-01-03T06:48:49","guid":{"rendered":"https:\/\/molti-ecommerce.samarj.com\/project\/shoe-repairer-copy\/"},"modified":"2026-03-11T16:15:48","modified_gmt":"2026-03-11T15:15:48","slug":"svet-exotiky","status":"publish","type":"project","link":"https:\/\/d.r1.wbsprt.com\/digitalnykompas.sk\/project\/svet-exotiky\/","title":{"rendered":"Svet Exotiky"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8220;1&#8243; next_background_color=&#8220;#ffffff&#8220; admin_label=&#8220;Hero Section&#8220; _builder_version=&#8220;4.27.4&#8243; background_enable_color=&#8220;off&#8220; background_image=&#8220;https:\/\/www.digitalnykompas.sk\/wp-content\/uploads\/2025\/01\/chamik-scaled.jpg&#8220; parallax=&#8220;on&#8220; custom_padding=&#8220;||72px||false|false&#8220; bottom_divider_style=&#8220;asymmetric2&#8243; bottom_divider_height_tablet=&#8220;40px&#8220; bottom_divider_height_phone=&#8220;25px&#8220; bottom_divider_height_last_edited=&#8220;on|tablet&#8220; 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_module_preset=&#8220;default&#8220; header_font=&#8220;|700|||||||&#8220; header_font_size=&#8220;42px&#8220; header_line_height=&#8220;1.4em&#8220; custom_margin=&#8220;||-1px|||&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h1><span style=\"color: #000000;\">Event Marketing pre<\/span><br \/><span style=\"color: #ff9900;\">Svet Exotiky<\/span><\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; text_font_size=&#8220;16px&#8220; width=&#8220;96%&#8220; custom_margin=&#8220;||10px||false|false&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<p data-start=\"190\" data-end=\"446\">Predajn\u00e1 v\u00fdstava <strong data-start=\"207\" data-end=\"223\">Svet Exotiky<\/strong> patr\u00ed medzi podujatia zameran\u00e9 na exotick\u00e9 zvierat\u00e1 a teraristiku. Cie\u013eom marketingovej strat\u00e9gie bolo oslovi\u0165 \u0161ir\u0161ie publikum a zv\u00fd\u0161i\u0165 n\u00e1v\u0161tevnos\u0165 podujatia.<\/p>\n<p data-start=\"448\" data-end=\"748\">Pri propag\u00e1cii sme sa zamerali na kombin\u00e1ciu viacer\u00fdch marketingov\u00fdch kan\u00e1lov \u2013 od reklamy na soci\u00e1lnych sie\u0165ach, cez spolupr\u00e1cu s influencermi a\u017e po medi\u00e1lnu komunik\u00e1ciu. S\u00fa\u010das\u0165ou kampane bola aj tvorba obsahu na soci\u00e1lne siete, email marketing a dokumentovanie podujatia formou foto a video obsahu.<\/p>\n<p data-start=\"750\" data-end=\"897\">V\u010faka kombin\u00e1cii t\u00fdchto aktiv\u00edt sa podarilo v\u00fdrazne zv\u00fd\u0161i\u0165 vidite\u013enos\u0165 podujatia a dosiahnu\u0165 <strong data-start=\"843\" data-end=\"896\">trojn\u00e1sobn\u00fd n\u00e1rast priemern\u00e9ho po\u010dtu n\u00e1v\u0161tevn\u00edkov<\/strong>.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8220;http:\/\/www.svetexotiky.sk&#8220; button_text=&#8220;Zobrazi\u0165 \u017eiv\u00fd n\u00e1h\u013ead&#8220; _builder_version=&#8220;4.27.4&#8243; button_bg_color_gradient_stops=&#8220;#f99a34 39%|#f99a34 100%&#8220; custom_margin=&#8220;20px|15px|||false|false&#8220; custom_margin_tablet=&#8220;||55px||false|false&#8220; custom_margin_phone=&#8220;20px|15px|45px||false|false&#8220; custom_margin_last_edited=&#8220;on|phone&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; button_bg_color_gradient_start_position__hover=&#8220;0%&#8220; button_bg_color_gradient_stops__hover=&#8220;#f99a34 0%|#f99a34 71%|#f99a34 99%&#8220; button_bg_color__hover=&#8220;#f99a34&#8243; button_bg_use_color_gradient__hover=&#8220;on&#8220;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; custom_padding=&#8220;55px|45px|55px|45px|true|true&#8220; custom_padding_tablet=&#8220;&#8220; custom_padding_phone=&#8220;55px|20px|55px|20px|true|true&#8220; custom_padding_last_edited=&#8220;on|phone&#8220; border_radii=&#8220;on|8px|8px|8px|8px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_vertical=&#8220;10px&#8220; box_shadow_blur=&#8220;46px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.13)&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; text_font_size=&#8220;16px&#8220; header_3_font=&#8220;|700|||||||&#8220; header_3_text_color=&#8220;#000000&#8243; header_3_font_size=&#8220;30px&#8220; header_3_letter_spacing=&#8220;1px&#8220; header_3_line_height=&#8220;1.2em&#8220; width=&#8220;80%&#8220; width_tablet=&#8220;&#8220; width_phone=&#8220;100%&#8220; width_last_edited=&#8220;on|phone&#8220; text_font_size_tablet=&#8220;&#8220; text_font_size_phone=&#8220;12px&#8220; text_font_size_last_edited=&#8220;on|phone&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h3>\u010co sme dok\u00e1zali?<\/h3>\n<p data-start=\"142\" data-end=\"326\">Marketingov\u00e1 strat\u00e9gia podujatia kombinuje viacero kan\u00e1lov, ktor\u00e9 pomohli oslovi\u0165 \u0161ir\u0161ie publikum a zv\u00fd\u0161i\u0165 z\u00e1ujem o podujatie.\u00a0<\/p>\n<h3 data-section-id=\"172sewz\" data-start=\"328\" data-end=\"341\"><\/h3>\n<p>[\/et_pb_text][et_pb_toggle title=&#8220;Facebook reklamn\u00e9 kampane&#8220; open_toggle_text_color=&#8220;#ff8057&#8243; icon_color=&#8220;rgba(0,0,0,0.18)&#8220; use_icon_font_size=&#8220;on&#8220; icon_font_size=&#8220;20px&#8220; open_icon_color=&#8220;rgba(0,0,0,0.18)&#8220; open_use_icon_font_size=&#8220;on&#8220; open_icon_font_size=&#8220;20px&#8220; _builder_version=&#8220;4.27.6&#8243; title_text_color=&#8220;#000000&#8243; title_font=&#8220;|600|||||||&#8220; title_font_size=&#8220;20px&#8220; title_line_height=&#8220;1.2em&#8220; body_font_size=&#8220;16px&#8220; background_color=&#8220;#ffffff&#8220; custom_margin=&#8220;||15px||false|false&#8220; border_radii=&#8220;on|5px|5px|5px|5px&#8220; border_width_all=&#8220;0px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_blur=&#8220;5px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.08)&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; transform_styles__hover_enabled=&#8220;on|desktop&#8220; transform_scale__hover_enabled=&#8220;on|desktop&#8220; transform_translate__hover_enabled=&#8220;on|desktop&#8220; transform_rotate__hover_enabled=&#8220;on|desktop&#8220; transform_skew__hover_enabled=&#8220;on|desktop&#8220; transform_origin__hover_enabled=&#8220;on|desktop&#8220; box_shadow_blur__hover_enabled=&#8220;off|desktop&#8220; box_shadow_blur__hover=&#8220;15px&#8220; box_shadow_vertical__hover_enabled=&#8220;off|desktop&#8220; box_shadow_vertical__hover=&#8220;5px&#8220;]<\/p>\n<p data-start=\"381\" data-end=\"549\">Pomocou cielen\u00fdch kampan\u00ed na Facebooku sme oslovili relevantn\u00e9 publikum a <strong>v\u00fdrazne zv\u00fd\u0161ili z\u00e1ujem<\/strong> o podujatie. Facebook reklama patrila medzi hlavn\u00e9 zdroje n\u00e1v\u0161tevn\u00edkov. Na Facebook podujatie vyjadrilo \u00fa\u010das\u0165 tis\u00edcky n\u00e1v\u0161tevn\u00edkov.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8220;Google reklama&#8220; open_toggle_text_color=&#8220;#ff8057&#8243; icon_color=&#8220;rgba(0,0,0,0.18)&#8220; use_icon_font_size=&#8220;on&#8220; icon_font_size=&#8220;20px&#8220; open_icon_color=&#8220;rgba(0,0,0,0.18)&#8220; open_use_icon_font_size=&#8220;on&#8220; open_icon_font_size=&#8220;20px&#8220; _builder_version=&#8220;4.27.6&#8243; title_text_color=&#8220;#000000&#8243; title_font=&#8220;|600|||||||&#8220; title_font_size=&#8220;20px&#8220; title_line_height=&#8220;1.2em&#8220; body_font_size=&#8220;16px&#8220; background_color=&#8220;#ffffff&#8220; custom_margin=&#8220;||15px||false|false&#8220; border_radii=&#8220;on|5px|5px|5px|5px&#8220; border_width_all=&#8220;0px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_blur=&#8220;5px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.08)&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; transform_styles__hover_enabled=&#8220;on|desktop&#8220; transform_scale__hover_enabled=&#8220;on|desktop&#8220; transform_translate__hover_enabled=&#8220;on|desktop&#8220; transform_rotate__hover_enabled=&#8220;on|desktop&#8220; transform_skew__hover_enabled=&#8220;on|desktop&#8220; transform_origin__hover_enabled=&#8220;on|desktop&#8220; box_shadow_blur__hover_enabled=&#8220;off|desktop&#8220; box_shadow_blur__hover=&#8220;15px&#8220; box_shadow_vertical__hover_enabled=&#8220;off|desktop&#8220; box_shadow_vertical__hover=&#8220;5px&#8220;]<\/p>\n<p data-start=\"571\" data-end=\"707\">Kampane vo vyh\u013ead\u00e1van\u00ed pomohli oslovi\u0165 \u013eud\u00ed, ktor\u00ed akt\u00edvne h\u013eadali inform\u00e1cie o exotick\u00fdch zvierat\u00e1ch, burz\u00e1ch \u010di podobn\u00fdch podujatiach.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8220;PR a medi\u00e1lna komunik\u00e1cia&#8220; open_toggle_text_color=&#8220;#ff8057&#8243; icon_color=&#8220;rgba(0,0,0,0.18)&#8220; use_icon_font_size=&#8220;on&#8220; icon_font_size=&#8220;20px&#8220; open_icon_color=&#8220;rgba(0,0,0,0.18)&#8220; open_use_icon_font_size=&#8220;on&#8220; open_icon_font_size=&#8220;20px&#8220; _builder_version=&#8220;4.27.6&#8243; title_text_color=&#8220;#000000&#8243; title_font=&#8220;|600|||||||&#8220; title_font_size=&#8220;20px&#8220; title_line_height=&#8220;1.2em&#8220; body_font_size=&#8220;16px&#8220; background_color=&#8220;#ffffff&#8220; custom_margin=&#8220;||15px||false|false&#8220; border_radii=&#8220;on|5px|5px|5px|5px&#8220; border_width_all=&#8220;0px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_blur=&#8220;5px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.08)&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; transform_styles__hover_enabled=&#8220;on|desktop&#8220; transform_scale__hover_enabled=&#8220;on|desktop&#8220; transform_translate__hover_enabled=&#8220;on|desktop&#8220; transform_rotate__hover_enabled=&#8220;on|desktop&#8220; transform_skew__hover_enabled=&#8220;on|desktop&#8220; transform_origin__hover_enabled=&#8220;on|desktop&#8220; box_shadow_blur__hover_enabled=&#8220;off|desktop&#8220; box_shadow_blur__hover=&#8220;15px&#8220; box_shadow_vertical__hover_enabled=&#8220;off|desktop&#8220; box_shadow_vertical__hover=&#8220;5px&#8220;]<\/p>\n<p data-start=\"48\" data-end=\"272\">Podujatie sme propagovali aj prostredn\u00edctvom m\u00e9di\u00ed a PR komunik\u00e1cie. V\u010faka tla\u010dovej spr\u00e1ve sa Svet Exotiky objavil na port\u00e1loch <strong>Refresher, Interez, TASR, STVR<\/strong> a v nieko\u013ek\u00fdch region\u00e1lnych m\u00e9di\u00e1ch.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8220;Spolupr\u00e1ca s influencermi&#8220; open_toggle_text_color=&#8220;#ff8057&#8243; icon_color=&#8220;rgba(0,0,0,0.18)&#8220; use_icon_font_size=&#8220;on&#8220; icon_font_size=&#8220;20px&#8220; open_icon_color=&#8220;rgba(0,0,0,0.18)&#8220; open_use_icon_font_size=&#8220;on&#8220; open_icon_font_size=&#8220;20px&#8220; _builder_version=&#8220;4.27.6&#8243; title_text_color=&#8220;#000000&#8243; title_font=&#8220;|600|||||||&#8220; title_font_size=&#8220;20px&#8220; title_line_height=&#8220;1.2em&#8220; body_font_size=&#8220;16px&#8220; background_color=&#8220;#ffffff&#8220; custom_margin=&#8220;||15px||false|false&#8220; border_radii=&#8220;on|5px|5px|5px|5px&#8220; border_width_all=&#8220;0px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_blur=&#8220;5px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.08)&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; transform_styles__hover_enabled=&#8220;on|desktop&#8220; transform_scale__hover_enabled=&#8220;on|desktop&#8220; transform_translate__hover_enabled=&#8220;on|desktop&#8220; transform_rotate__hover_enabled=&#8220;on|desktop&#8220; transform_skew__hover_enabled=&#8220;on|desktop&#8220; transform_origin__hover_enabled=&#8220;on|desktop&#8220; box_shadow_blur__hover_enabled=&#8220;off|desktop&#8220; box_shadow_blur__hover=&#8220;15px&#8220; box_shadow_vertical__hover_enabled=&#8220;off|desktop&#8220; box_shadow_vertical__hover=&#8220;5px&#8220;]<\/p>\n<p data-start=\"740\" data-end=\"883\">Pri propag\u00e1cii sme spolupracovali s tvorcami obsahu z oblasti teraristiky a chovu exotick\u00fdch zvierat, ktor\u00ed pomohli oslovi\u0165 komunitu nad\u0161encov. Vytvorili sme kampa\u0148 <strong>&#8222;spoznaj chovate\u013ea&#8220;<\/strong>, kde sme prezentovali desiatky vystavovate\u013eov.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8220;Soci\u00e1lne siete a tvorba obsahu&#8220; open_toggle_text_color=&#8220;#ff8057&#8243; icon_color=&#8220;rgba(0,0,0,0.18)&#8220; use_icon_font_size=&#8220;on&#8220; icon_font_size=&#8220;20px&#8220; open_icon_color=&#8220;rgba(0,0,0,0.18)&#8220; open_use_icon_font_size=&#8220;on&#8220; open_icon_font_size=&#8220;20px&#8220; _builder_version=&#8220;4.27.6&#8243; title_text_color=&#8220;#000000&#8243; title_font=&#8220;|600|||||||&#8220; title_font_size=&#8220;20px&#8220; title_line_height=&#8220;1.2em&#8220; body_font_size=&#8220;16px&#8220; background_color=&#8220;#ffffff&#8220; custom_margin=&#8220;||15px||false|false&#8220; border_radii=&#8220;on|5px|5px|5px|5px&#8220; border_width_all=&#8220;0px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_blur=&#8220;5px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.08)&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; transform_styles__hover_enabled=&#8220;on|desktop&#8220; transform_scale__hover_enabled=&#8220;on|desktop&#8220; transform_translate__hover_enabled=&#8220;on|desktop&#8220; transform_rotate__hover_enabled=&#8220;on|desktop&#8220; transform_skew__hover_enabled=&#8220;on|desktop&#8220; transform_origin__hover_enabled=&#8220;on|desktop&#8220; box_shadow_blur__hover_enabled=&#8220;off|desktop&#8220; box_shadow_blur__hover=&#8220;15px&#8220; box_shadow_vertical__hover_enabled=&#8220;off|desktop&#8220; box_shadow_vertical__hover=&#8220;5px&#8220;]<\/p>\n<p data-start=\"60\" data-end=\"279\">Pravideln\u00e1 tvorba pr\u00edspevkov, fotografi\u00ed a vide\u00ed pom\u00e1hala budova\u0165 z\u00e1ujem o podujatie a udr\u017eiava\u0165 kontakt s komunitou n\u00e1v\u0161tevn\u00edkov. Publikovan\u00fd obsah pravidelne dosahoval <strong>stovky tis\u00edc viden\u00ed<\/strong>.<\/p>\n<p data-start=\"281\" data-end=\"501\">[\/et_pb_toggle][et_pb_toggle title=&#8220;Email marketing&#8220; open_toggle_text_color=&#8220;#ff8057&#8243; icon_color=&#8220;rgba(0,0,0,0.18)&#8220; use_icon_font_size=&#8220;on&#8220; icon_font_size=&#8220;20px&#8220; open_icon_color=&#8220;rgba(0,0,0,0.18)&#8220; open_use_icon_font_size=&#8220;on&#8220; open_icon_font_size=&#8220;20px&#8220; _builder_version=&#8220;4.27.6&#8243; title_text_color=&#8220;#000000&#8243; title_font=&#8220;|600|||||||&#8220; title_font_size=&#8220;20px&#8220; title_line_height=&#8220;1.2em&#8220; body_font_size=&#8220;16px&#8220; background_color=&#8220;#ffffff&#8220; custom_margin=&#8220;||15px||false|false&#8220; border_radii=&#8220;on|5px|5px|5px|5px&#8220; border_width_all=&#8220;0px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_blur=&#8220;5px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.08)&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; transform_styles__hover_enabled=&#8220;on|desktop&#8220; transform_scale__hover_enabled=&#8220;on|desktop&#8220; transform_translate__hover_enabled=&#8220;on|desktop&#8220; transform_rotate__hover_enabled=&#8220;on|desktop&#8220; transform_skew__hover_enabled=&#8220;on|desktop&#8220; transform_origin__hover_enabled=&#8220;on|desktop&#8220; box_shadow_blur__hover_enabled=&#8220;off|desktop&#8220; box_shadow_blur__hover=&#8220;15px&#8220; box_shadow_vertical__hover_enabled=&#8220;off|desktop&#8220; box_shadow_vertical__hover=&#8220;5px&#8220;]<\/p>\n<p data-start=\"59\" data-end=\"345\">Prostredn\u00edctvom emailovej komunik\u00e1cie sme n\u00e1v\u0161tevn\u00edkov pravidelne informovali o term\u00ednoch podujatia, novink\u00e1ch a d\u00f4le\u017eit\u00fdch inform\u00e1ci\u00e1ch. Z\u00e1rove\u0148 sme vybudovali <strong>datab\u00e1zu kontaktov<\/strong> a akt\u00edvny newsletter, ktor\u00fd pom\u00e1ha udr\u017eiava\u0165 dlhodob\u00fd kontakt s n\u00e1v\u0161tevn\u00edkmi.<\/p>\n<p data-start=\"347\" data-end=\"564\">\n<p data-start=\"281\" data-end=\"501\">[\/et_pb_toggle][et_pb_toggle title=&#8220;Foto a video obsah z podujatia&#8220; open_toggle_text_color=&#8220;#ff8057&#8243; icon_color=&#8220;rgba(0,0,0,0.18)&#8220; use_icon_font_size=&#8220;on&#8220; icon_font_size=&#8220;20px&#8220; open_icon_color=&#8220;rgba(0,0,0,0.18)&#8220; open_use_icon_font_size=&#8220;on&#8220; open_icon_font_size=&#8220;20px&#8220; _builder_version=&#8220;4.27.6&#8243; title_text_color=&#8220;#000000&#8243; title_font=&#8220;|600|||||||&#8220; title_font_size=&#8220;20px&#8220; title_line_height=&#8220;1.2em&#8220; body_font_size=&#8220;16px&#8220; background_color=&#8220;#ffffff&#8220; custom_margin=&#8220;||15px||false|false&#8220; border_radii=&#8220;on|5px|5px|5px|5px&#8220; border_width_all=&#8220;0px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_blur=&#8220;5px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.08)&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; transform_styles__hover_enabled=&#8220;on|desktop&#8220; transform_scale__hover_enabled=&#8220;on|desktop&#8220; transform_translate__hover_enabled=&#8220;on|desktop&#8220; transform_rotate__hover_enabled=&#8220;on|desktop&#8220; transform_skew__hover_enabled=&#8220;on|desktop&#8220; transform_origin__hover_enabled=&#8220;on|desktop&#8220; box_shadow_blur__hover_enabled=&#8220;off|desktop&#8220; box_shadow_blur__hover=&#8220;15px&#8220; box_shadow_vertical__hover_enabled=&#8220;off|desktop&#8220; box_shadow_vertical__hover=&#8220;5px&#8220;]<\/p>\n<p data-start=\"60\" data-end=\"274\">Po\u010das podujatia sme vytv\u00e1rali foto a video obsah, ktor\u00fd sa n\u00e1sledne vyu\u017eil na \u010fal\u0161iu propag\u00e1ciu a budovanie zna\u010dky podujatia. Fotografie s\u00fa n\u00e1sledne publikovan\u00e9 na webstr\u00e1nke v gal\u00e9rii.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8220;Offline marketing&#8220; open_toggle_text_color=&#8220;#ff8057&#8243; icon_color=&#8220;rgba(0,0,0,0.18)&#8220; use_icon_font_size=&#8220;on&#8220; icon_font_size=&#8220;20px&#8220; open_icon_color=&#8220;rgba(0,0,0,0.18)&#8220; open_use_icon_font_size=&#8220;on&#8220; open_icon_font_size=&#8220;20px&#8220; _builder_version=&#8220;4.27.6&#8243; title_text_color=&#8220;#000000&#8243; title_font=&#8220;|600|||||||&#8220; title_font_size=&#8220;20px&#8220; title_line_height=&#8220;1.2em&#8220; body_font_size=&#8220;16px&#8220; background_color=&#8220;#ffffff&#8220; custom_margin=&#8220;||15px||false|false&#8220; border_radii=&#8220;on|5px|5px|5px|5px&#8220; border_width_all=&#8220;0px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_blur=&#8220;5px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.08)&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; transform_styles__hover_enabled=&#8220;on|desktop&#8220; transform_scale__hover_enabled=&#8220;on|desktop&#8220; transform_translate__hover_enabled=&#8220;on|desktop&#8220; transform_rotate__hover_enabled=&#8220;on|desktop&#8220; transform_skew__hover_enabled=&#8220;on|desktop&#8220; transform_origin__hover_enabled=&#8220;on|desktop&#8220; box_shadow_blur__hover_enabled=&#8220;off|desktop&#8220; box_shadow_blur__hover=&#8220;15px&#8220; box_shadow_vertical__hover_enabled=&#8220;off|desktop&#8220; box_shadow_vertical__hover=&#8220;5px&#8220;]<\/p>\n<p data-start=\"431\" data-end=\"666\">Pri propag\u00e1cii sme vyu\u017eili aj offline marketing. <strong>Plag\u00e1ty a tla\u010dov\u00e9 materi\u00e1ly<\/strong> sme umiestnili v n\u00e1kupn\u00fdch centr\u00e1ch a vo viacer\u00fdch mest\u00e1ch, \u010d\u00edm sme oslovili aj n\u00e1v\u0161tevn\u00edkov mimo online prostredia.<\/p>\n<p data-start=\"668\" data-end=\"817\" data-is-last-node=\"\" data-is-only-node=\"\">[\/et_pb_toggle][et_pb_toggle title=&#8220;Tvorba a dizajn zna\u010dky&#8220; open_toggle_text_color=&#8220;#ff8057&#8243; icon_color=&#8220;rgba(0,0,0,0.18)&#8220; use_icon_font_size=&#8220;on&#8220; icon_font_size=&#8220;20px&#8220; open_icon_color=&#8220;rgba(0,0,0,0.18)&#8220; open_use_icon_font_size=&#8220;on&#8220; open_icon_font_size=&#8220;20px&#8220; _builder_version=&#8220;4.27.6&#8243; title_text_color=&#8220;#000000&#8243; title_font=&#8220;|600|||||||&#8220; title_font_size=&#8220;20px&#8220; title_line_height=&#8220;1.2em&#8220; body_font_size=&#8220;16px&#8220; background_color=&#8220;#ffffff&#8220; custom_margin=&#8220;||15px||false|false&#8220; border_radii=&#8220;on|5px|5px|5px|5px&#8220; border_width_all=&#8220;0px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_blur=&#8220;5px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.08)&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; transform_styles__hover_enabled=&#8220;on|desktop&#8220; transform_scale__hover_enabled=&#8220;on|desktop&#8220; transform_translate__hover_enabled=&#8220;on|desktop&#8220; transform_rotate__hover_enabled=&#8220;on|desktop&#8220; transform_skew__hover_enabled=&#8220;on|desktop&#8220; transform_origin__hover_enabled=&#8220;on|desktop&#8220; box_shadow_blur__hover_enabled=&#8220;off|desktop&#8220; box_shadow_blur__hover=&#8220;15px&#8220; box_shadow_vertical__hover_enabled=&#8220;off|desktop&#8220; box_shadow_vertical__hover=&#8220;5px&#8220;]<\/p>\n<p data-start=\"130\" data-end=\"446\">S\u00fa\u010das\u0165ou projektu bola aj tvorba a dizajn <strong>vizu\u00e1lnej identity<\/strong> zna\u010dky Svet Exotiky. Navrhli sme <strong>logo, grafick\u00e9 materi\u00e1ly a merch,<\/strong> ktor\u00fd sa vyu\u017e\u00edva pri propag\u00e1cii podujatia aj priamo na mieste konania. Jednotn\u00e1 vizu\u00e1lna identita pomohla posilni\u0165 rozpoznate\u013enos\u0165 zna\u010dky a budova\u0165 jej komunitu.<\/p>\n<p>[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; custom_padding=&#8220;||0px|||&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;4_4&#8243; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; header_font=&#8220;|700|||||||&#8220; header_font_size=&#8220;42px&#8220; header_line_height=&#8220;1.4em&#8220; custom_margin=&#8220;||0px|||&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h1><span style=\"color: #000000;\">Nap\u00edsali o n\u00e1s<\/span><\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8220;1_4,1_4,1_4,1_4&#8243; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;1_4&#8243; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; custom_margin=&#8220;||-1px|||&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h3><strong>TASR<\/strong><\/h3>\n<p>[\/et_pb_text][et_pb_image src=&#8220;https:\/\/www.digitalnykompas.sk\/wp-content\/uploads\/2026\/03\/Snimka-obrazovky-2026-03-10-223246.png&#8220; title_text=&#8220;Sn\u00edmka obrazovky 2026-03-10 223246&#8243; url=&#8220;https:\/\/tv.zoznam.sk\/cl\/1003001\/9330427\/Svet-exotiky-prilakal-mnozstvo-nadsencov-akvaristiky-a-teraristiky&#8220; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8220;1_4&#8243; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; custom_margin=&#8220;||-1px|||&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h3><strong>STVR<\/strong><\/h3>\n<p>[\/et_pb_text][et_pb_image src=&#8220;https:\/\/www.digitalnykompas.sk\/wp-content\/uploads\/2026\/03\/Snimka-obrazovky-2026-03-10-223448.png&#8220; title_text=&#8220;Sn\u00edmka obrazovky 2026-03-10 223448&#8243; url=&#8220;https:\/\/www.stvr.sk\/televizia\/archiv\/14026\/583140#4670&#8243; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8220;1_4&#8243; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; custom_margin=&#8220;||-1px|||&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h3><strong>Interez<\/strong><\/h3>\n<p>[\/et_pb_text][et_pb_image src=&#8220;https:\/\/www.digitalnykompas.sk\/wp-content\/uploads\/2026\/03\/Snimka-obrazovky-2026-03-10-223546.png&#8220; title_text=&#8220;Sn\u00edmka obrazovky 2026-03-10 223546&#8243; url=&#8220;https:\/\/www.interez.sk\/michal-sa-venuje-exotickym-zvieratam-doma-som-mal-viac-ako-100-skorpionov-choval-som-aj-jedneho-z-najjedovatejsich\/&#8220; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8220;1_4&#8243; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; custom_margin=&#8220;||-1px|||&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h3><strong>Refresher<\/strong><\/h3>\n<p>[\/et_pb_text][et_pb_image src=&#8220;https:\/\/www.digitalnykompas.sk\/wp-content\/uploads\/2026\/03\/Snimka-obrazovky-2026-03-10-223615.png&#8220; title_text=&#8220;Sn\u00edmka obrazovky 2026-03-10 223615&#8243; url=&#8220;https:\/\/refresher.sk\/161733-Navstivil-som-predajnu-vystavu-exotickych-zvierat-mohol-si-si-tu-kupit-hada-za-dvetisic-eur-ale-aj-ochutnat-cipsy-z-cvrckov&#8220; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; custom_padding=&#8220;||0px|||&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;4_4&#8243; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; header_font=&#8220;|700|||||||&#8220; header_font_size=&#8220;42px&#8220; header_line_height=&#8220;1.4em&#8220; custom_margin=&#8220;||0px|||&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h1><span style=\"color: #000000;\">Uk\u00e1\u017eka pr\u00e1ce<\/span><\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8220;1_4,1_4,1_4,1_4&#8243; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; 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global_colors_info=&#8220;{}&#8220;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8220;1_4&#8243; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_image src=&#8220;https:\/\/www.digitalnykompas.sk\/wp-content\/uploads\/2026\/03\/1.png&#8220; title_text=&#8220;1&#8243; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8220;1_4&#8243; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_image src=&#8220;https:\/\/www.digitalnykompas.sk\/wp-content\/uploads\/2026\/03\/ba761e02-8e9e-4cdb-afef-00fca93a80f6.jpg&#8220; title_text=&#8220;ba761e02-8e9e-4cdb-afef-00fca93a80f6&#8243; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8220;1_3,1_3,1_3&#8243; disabled_on=&#8220;on|off|off&#8220; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; width=&#8220;49%&#8220; custom_margin=&#8220;40px|auto|-160px|auto|false|false&#8220; border_width_top=&#8220;1px&#8220; border_color_top=&#8220;#eee&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;1_3&#8243; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_blurb title=&#8220;Spusten\u00e9&#8220; image=&#8220;https:\/\/www.digitalnykompas.sk\/wp-content\/uploads\/2025\/01\/Logo-bez-textu.png&#8220; image_icon_width=&#8220;30%&#8220; _builder_version=&#8220;4.27.4&#8243; _module_preset=&#8220;default&#8220; header_font=&#8220;|700|||||||&#8220; header_text_color=&#8220;#f99a34&#8243; header_font_size=&#8220;21px&#8220; body_font=&#8220;|700|||||||&#8220; body_text_color=&#8220;#000000&#8243; body_font_size=&#8220;18px&#8220; background_color=&#8220;#ffffff&#8220; text_orientation=&#8220;center&#8220; custom_padding=&#8220;20px|15px|20px|15px|true|true&#8220; custom_css_blurb_title=&#8220;margin-top:-15px;&#8220; border_radii=&#8220;on|8px|8px|8px|8px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_vertical=&#8220;10px&#8220; box_shadow_blur=&#8220;42px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.06)&#8220; image_max_width=&#8220;30%&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<p>2023<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8220;1_3&#8243; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_blurb title=&#8220;Platforma&#8220; image=&#8220;https:\/\/www.digitalnykompas.sk\/wp-content\/uploads\/2025\/01\/Logo-bez-textu.png&#8220; image_icon_width=&#8220;30%&#8220; _builder_version=&#8220;4.27.4&#8243; _module_preset=&#8220;default&#8220; header_font=&#8220;|700|||||||&#8220; header_text_color=&#8220;#f99a34&#8243; header_font_size=&#8220;21px&#8220; body_font=&#8220;|700|||||||&#8220; body_text_color=&#8220;#000000&#8243; body_font_size=&#8220;18px&#8220; background_color=&#8220;#ffffff&#8220; text_orientation=&#8220;center&#8220; custom_padding=&#8220;20px|15px|20px|15px|true|true&#8220; custom_css_blurb_title=&#8220;margin-top:-15px;&#8220; border_radii=&#8220;on|8px|8px|8px|8px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_vertical=&#8220;10px&#8220; box_shadow_blur=&#8220;42px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.06)&#8220; image_max_width=&#8220;30%&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<p>WordPress<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8220;1_3&#8243; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_blurb title=&#8220;Eshop&#8220; image=&#8220;https:\/\/www.digitalnykompas.sk\/wp-content\/uploads\/2025\/01\/Logo-bez-textu.png&#8220; image_icon_width=&#8220;30%&#8220; _builder_version=&#8220;4.27.4&#8243; _module_preset=&#8220;default&#8220; header_font=&#8220;|700|||||||&#8220; header_text_color=&#8220;#f99a34&#8243; header_font_size=&#8220;21px&#8220; body_font=&#8220;|700|||||||&#8220; body_text_color=&#8220;#000000&#8243; body_font_size=&#8220;18px&#8220; background_color=&#8220;#ffffff&#8220; text_orientation=&#8220;center&#8220; custom_padding=&#8220;20px|15px|20px|15px|true|true&#8220; custom_css_blurb_title=&#8220;margin-top:-15px;&#8220; border_radii=&#8220;on|8px|8px|8px|8px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_vertical=&#8220;10px&#8220; box_shadow_blur=&#8220;42px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.06)&#8220; image_max_width=&#8220;30%&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<p>Woocommerce<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8220;1_3,1_3,1_3&#8243; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; width=&#8220;49%&#8220; custom_margin=&#8220;40px|auto|-160px|auto|false|false&#8220; border_width_top=&#8220;1px&#8220; border_color_top=&#8220;#eee&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;1_3&#8243; 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_module_preset=&#8220;default&#8220; width=&#8220;100%&#8220; max_width=&#8220;100%&#8220; custom_padding=&#8220;|||50px|false|false&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;2_5&#8243; _builder_version=&#8220;4.27.4&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.27.4&#8243; _module_preset=&#8220;default&#8220; text_font_size=&#8220;17px&#8220; text_line_height=&#8220;1.8em&#8220; header_3_font=&#8220;|700|||||||&#8220; header_3_font_size=&#8220;50px&#8220; header_3_line_height=&#8220;1.4em&#8220; header_3_font_size_tablet=&#8220;&#8220; header_3_font_size_phone=&#8220;32px&#8220; header_3_font_size_last_edited=&#8220;on|phone&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h3><span style=\"color: #ff9900;\"><span style=\"color: #000000;\">Hlavn\u00e9<\/span> Highlighty<\/span><\/h3>\n<p>Najd\u00f4le\u017eitej\u0161iou s\u00fa\u010das\u0165ou <a href=\"http:\/\/www.svetexotiky.sk\" target=\"_blank\" rel=\"noopener\">www.svetexotiky.sk<\/a> je gal\u00e9ria, e-shop, blog a ostatn\u00e9 podstr\u00e1nky s d\u00f4le\u017eit\u00fdmi inform\u00e1ciami pre n\u00e1v\u0161tevn\u00edkov.\u00a0<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8220;3_5&#8243; 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custom_css_main_element=&#8220;overflow: hidden;||height: 400px;||box-shadow:0px 2px 30px rgba(0,0,0,0.17);||border-radius:10px;&#8220; global_colors_info=&#8220;{}&#8220; custom_css_before__hover=&#8220;  &#8220; custom_css_before__hover_enabled=&#8220;on|hover&#8220; custom_css_after__hover_enabled=&#8220;on|hover&#8220; custom_css_main_element_phone=&#8220;overflow: hidden;||height: 300px;||box-shadow:0px 2px 30px rgba(0,0,0,0.17);||border-radius:10px;&#8220; custom_css_main_element_last_edited=&#8220;on|phone&#8220; custom_css_main_element_tablet=&#8220;overflow: hidden;||height: 400px;||box-shadow:0px 2px 30px rgba(0,0,0,0.17);||border-radius:10px;&#8220;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; module_id=&#8220;details&#8220; module_class=&#8220;faq-section-contact-page&#8220; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; custom_padding=&#8220;100px||19px||false|false&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row column_structure=&#8220;1_2,1_2&#8243; make_equal=&#8220;on&#8220; _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; width=&#8220;90%&#8220; max_width=&#8220;90%&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; header_font=&#8220;|700|||||||&#8220; header_font_size=&#8220;33px&#8220; header_line_height=&#8220;1.4em&#8220; custom_margin=&#8220;||-1px|||&#8220; header_font_tablet=&#8220;|700|||||||&#8220; header_font_phone=&#8220;|700|||||||&#8220; header_font_last_edited=&#8220;on|phone&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h1><span style=\"color: #000000;\">Webstr\u00e1nka<\/span><br \/><span style=\"color: #ff9900;\">www.svetexotiky.sk<\/span><\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; text_font_size=&#8220;16px&#8220; width=&#8220;96%&#8220; custom_margin=&#8220;||10px||false|false&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<p data-start=\"192\" data-end=\"428\">Pre podujatie Svet Exotiky sme vytvorili modern\u00fa webstr\u00e1nku, ktor\u00e1 sl\u00fa\u017ei ako <strong>hlavn\u00fd zdroj inform\u00e1ci\u00ed<\/strong> pre n\u00e1v\u0161tevn\u00edkov aj vystavovate\u013eov. Str\u00e1nka obsahuje preh\u013ead programu, inform\u00e1cie pre chovate\u013eov, m\u00e9di\u00e1 aj gal\u00e9riu z minul\u00fdch ro\u010dn\u00edkov.<\/p>\n<p data-start=\"430\" data-end=\"683\">D\u00f4le\u017eitou s\u00fa\u010das\u0165ou webu je aj <strong data-start=\"460\" data-end=\"488\">online predaj vstupeniek<\/strong>, ktor\u00fd umo\u017e\u0148uje n\u00e1v\u0161tevn\u00edkom zak\u00fapi\u0165 si vstup e\u0161te pred podujat\u00edm. Tento syst\u00e9m v\u00fdrazne zjednodu\u0161il organiz\u00e1ciu podujatia, skr\u00e1til \u010dakanie pri pokladniach a umo\u017enil zavies\u0165 aj <strong data-start=\"665\" data-end=\"682\">VIP vstupenky<\/strong>.<\/p>\n<p data-start=\"685\" data-end=\"833\">Webstr\u00e1nka z\u00e1rove\u0148 zohr\u00e1va d\u00f4le\u017eit\u00fa \u00falohu pri <strong data-start=\"731\" data-end=\"773\">organickej n\u00e1v\u0161tevnosti z vyh\u013ead\u00e1va\u010dov<\/strong>, v\u010faka optimalizovan\u00e9mu obsahu a pravideln\u00fdm aktualiz\u00e1ci\u00e1m.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8220;http:\/\/www.svetexotiky.sk&#8220; button_text=&#8220;Zobrazi\u0165 \u017eiv\u00fd n\u00e1h\u013ead&#8220; _builder_version=&#8220;4.27.4&#8243; button_bg_color_gradient_stops=&#8220;#f99a34 39%|#f99a34 100%&#8220; custom_margin=&#8220;20px|15px|||false|false&#8220; custom_margin_tablet=&#8220;||55px||false|false&#8220; custom_margin_phone=&#8220;20px|15px|45px||false|false&#8220; custom_margin_last_edited=&#8220;on|phone&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; button_bg_color_gradient_start_position__hover=&#8220;0%&#8220; button_bg_color_gradient_stops__hover=&#8220;#f99a34 0%|#f99a34 71%|#f99a34 99%&#8220; button_bg_color__hover=&#8220;#f99a34&#8243; button_bg_use_color_gradient__hover=&#8220;on&#8220;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; custom_padding=&#8220;55px|45px|55px|45px|true|true&#8220; custom_padding_tablet=&#8220;&#8220; custom_padding_phone=&#8220;55px|20px|55px|20px|true|true&#8220; custom_padding_last_edited=&#8220;on|phone&#8220; border_radii=&#8220;on|8px|8px|8px|8px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_vertical=&#8220;10px&#8220; box_shadow_blur=&#8220;46px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.13)&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.27.6&#8243; _module_preset=&#8220;default&#8220; text_font_size=&#8220;16px&#8220; header_3_font=&#8220;|700|||||||&#8220; header_3_text_color=&#8220;#000000&#8243; header_3_font_size=&#8220;30px&#8220; header_3_letter_spacing=&#8220;1px&#8220; header_3_line_height=&#8220;1.2em&#8220; width=&#8220;80%&#8220; width_tablet=&#8220;&#8220; width_phone=&#8220;100%&#8220; width_last_edited=&#8220;on|phone&#8220; text_font_size_tablet=&#8220;&#8220; text_font_size_phone=&#8220;12px&#8220; text_font_size_last_edited=&#8220;on|phone&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h3>Ako web pomohol zv\u00fd\u0161i\u0165 predaj a zlep\u0161i\u0165 z\u00e1\u017eitok?<\/h3>\n<p data-start=\"501\" data-end=\"638\">Online predaj vstupeniek, organick\u00e1 n\u00e1v\u0161tevnos\u0165 z vyh\u013ead\u00e1va\u010dov a kvalitn\u00fd obsah pomohli zv\u00fd\u0161i\u0165 predaj vstupeniek aj komfort n\u00e1v\u0161tevn\u00edkov. Webstr\u00e1nka by nemala by\u0165 len drah\u00e1 vizitka, ale n\u00e1stroj, ktor\u00fd v\u00e1m<strong> zjednodu\u0161\u00ed pr\u00e1cu a pom\u00e1ha zvy\u0161ova\u0165 tr\u017eby.<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_toggle title=&#8220;Online predaj vstupeniek&#8220; open_toggle_text_color=&#8220;#ff8057&#8243; icon_color=&#8220;rgba(0,0,0,0.18)&#8220; use_icon_font_size=&#8220;on&#8220; icon_font_size=&#8220;20px&#8220; open_icon_color=&#8220;rgba(0,0,0,0.18)&#8220; open_use_icon_font_size=&#8220;on&#8220; open_icon_font_size=&#8220;20px&#8220; _builder_version=&#8220;4.27.6&#8243; title_text_color=&#8220;#000000&#8243; title_font=&#8220;|600|||||||&#8220; title_font_size=&#8220;20px&#8220; title_line_height=&#8220;1.2em&#8220; body_font_size=&#8220;16px&#8220; background_color=&#8220;#ffffff&#8220; custom_margin=&#8220;||15px||false|false&#8220; border_radii=&#8220;on|5px|5px|5px|5px&#8220; border_width_all=&#8220;0px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_blur=&#8220;5px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.08)&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; transform_styles__hover_enabled=&#8220;on|desktop&#8220; transform_scale__hover_enabled=&#8220;on|desktop&#8220; transform_translate__hover_enabled=&#8220;on|desktop&#8220; transform_rotate__hover_enabled=&#8220;on|desktop&#8220; transform_skew__hover_enabled=&#8220;on|desktop&#8220; transform_origin__hover_enabled=&#8220;on|desktop&#8220; box_shadow_blur__hover_enabled=&#8220;off|desktop&#8220; box_shadow_blur__hover=&#8220;15px&#8220; box_shadow_vertical__hover_enabled=&#8220;off|desktop&#8220; box_shadow_vertical__hover=&#8220;5px&#8220;]<\/p>\n<p data-start=\"247\" data-end=\"455\">Webstr\u00e1nka umo\u017e\u0148uje n\u00e1v\u0161tevn\u00edkom zak\u00fapi\u0165 si vstupenky e\u0161te pred podujat\u00edm. Online ticketing v\u00fdrazne skr\u00e1til \u010dakanie pri pokladniach a z\u00e1rove\u0148 umo\u017enil zavies\u0165 aj VIP vstupenky, ktor\u00e9 zv\u00fd\u0161ili tr\u017eby z podujatia.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8220;Organick\u00e1 n\u00e1v\u0161tevnos\u0165 z vyh\u013ead\u00e1va\u010dov&#8220; open_toggle_text_color=&#8220;#ff8057&#8243; icon_color=&#8220;rgba(0,0,0,0.18)&#8220; use_icon_font_size=&#8220;on&#8220; icon_font_size=&#8220;20px&#8220; open_icon_color=&#8220;rgba(0,0,0,0.18)&#8220; open_use_icon_font_size=&#8220;on&#8220; open_icon_font_size=&#8220;20px&#8220; _builder_version=&#8220;4.27.6&#8243; title_text_color=&#8220;#000000&#8243; title_font=&#8220;|600|||||||&#8220; title_font_size=&#8220;20px&#8220; title_line_height=&#8220;1.2em&#8220; body_font_size=&#8220;16px&#8220; background_color=&#8220;#ffffff&#8220; custom_margin=&#8220;||15px||false|false&#8220; border_radii=&#8220;on|5px|5px|5px|5px&#8220; border_width_all=&#8220;0px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_blur=&#8220;5px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.08)&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; transform_styles__hover_enabled=&#8220;on|desktop&#8220; transform_scale__hover_enabled=&#8220;on|desktop&#8220; transform_translate__hover_enabled=&#8220;on|desktop&#8220; transform_rotate__hover_enabled=&#8220;on|desktop&#8220; transform_skew__hover_enabled=&#8220;on|desktop&#8220; transform_origin__hover_enabled=&#8220;on|desktop&#8220; box_shadow_blur__hover_enabled=&#8220;off|desktop&#8220; box_shadow_blur__hover=&#8220;15px&#8220; box_shadow_vertical__hover_enabled=&#8220;off|desktop&#8220; box_shadow_vertical__hover=&#8220;5px&#8220;]<\/p>\n<p data-start=\"505\" data-end=\"728\">V\u010faka optimalizovan\u00e9mu obsahu a SEO sa web pravidelne zobrazuje vo vyh\u013ead\u00e1va\u010doch \u013eu\u010fom, ktor\u00ed h\u013eadaj\u00fa inform\u00e1cie o exotick\u00fdch zvierat\u00e1ch \u010di podobn\u00fdch podujatiach. Web tak prin\u00e1\u0161a nov\u00fdch n\u00e1v\u0161tevn\u00edkov aj <strong>bez platen\u00fdch rekl\u00e1m.<\/strong><\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8220;Gal\u00e9ria z podujat\u00ed&#8220; open_toggle_text_color=&#8220;#ff8057&#8243; icon_color=&#8220;rgba(0,0,0,0.18)&#8220; use_icon_font_size=&#8220;on&#8220; icon_font_size=&#8220;20px&#8220; open_icon_color=&#8220;rgba(0,0,0,0.18)&#8220; open_use_icon_font_size=&#8220;on&#8220; open_icon_font_size=&#8220;20px&#8220; _builder_version=&#8220;4.27.6&#8243; title_text_color=&#8220;#000000&#8243; title_font=&#8220;|600|||||||&#8220; title_font_size=&#8220;20px&#8220; title_line_height=&#8220;1.2em&#8220; body_font_size=&#8220;16px&#8220; background_color=&#8220;#ffffff&#8220; custom_margin=&#8220;||15px||false|false&#8220; border_radii=&#8220;on|5px|5px|5px|5px&#8220; border_width_all=&#8220;0px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_blur=&#8220;5px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.08)&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; transform_styles__hover_enabled=&#8220;on|desktop&#8220; transform_scale__hover_enabled=&#8220;on|desktop&#8220; transform_translate__hover_enabled=&#8220;on|desktop&#8220; transform_rotate__hover_enabled=&#8220;on|desktop&#8220; transform_skew__hover_enabled=&#8220;on|desktop&#8220; transform_origin__hover_enabled=&#8220;on|desktop&#8220; box_shadow_blur__hover_enabled=&#8220;off|desktop&#8220; box_shadow_blur__hover=&#8220;15px&#8220; box_shadow_vertical__hover_enabled=&#8220;off|desktop&#8220; box_shadow_vertical__hover=&#8220;5px&#8220;]<\/p>\n<p data-start=\"995\" data-end=\"1175\">Fotografie z minul\u00fdch ro\u010dn\u00edkov pom\u00e1haj\u00fa n\u00e1v\u0161tevn\u00edkom predstavi\u0165 si atmosf\u00e9ru podujatia e\u0161te pred jeho n\u00e1v\u0161tevou. Gal\u00e9ria z\u00e1rove\u0148 sl\u00fa\u017ei ako marketingov\u00fd materi\u00e1l pre \u010fal\u0161ie ro\u010dn\u00edky.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8220;Obsah pre komunitu&#8220; open_toggle_text_color=&#8220;#ff8057&#8243; icon_color=&#8220;rgba(0,0,0,0.18)&#8220; use_icon_font_size=&#8220;on&#8220; icon_font_size=&#8220;20px&#8220; open_icon_color=&#8220;rgba(0,0,0,0.18)&#8220; open_use_icon_font_size=&#8220;on&#8220; open_icon_font_size=&#8220;20px&#8220; _builder_version=&#8220;4.27.6&#8243; title_text_color=&#8220;#000000&#8243; title_font=&#8220;|600|||||||&#8220; title_font_size=&#8220;20px&#8220; title_line_height=&#8220;1.2em&#8220; body_font_size=&#8220;16px&#8220; background_color=&#8220;#ffffff&#8220; custom_margin=&#8220;||15px||false|false&#8220; border_radii=&#8220;on|5px|5px|5px|5px&#8220; border_width_all=&#8220;0px&#8220; box_shadow_style=&#8220;preset1&#8243; box_shadow_blur=&#8220;5px&#8220; box_shadow_color=&#8220;rgba(0,0,0,0.08)&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220; transform_styles__hover_enabled=&#8220;on|desktop&#8220; transform_scale__hover_enabled=&#8220;on|desktop&#8220; transform_translate__hover_enabled=&#8220;on|desktop&#8220; transform_rotate__hover_enabled=&#8220;on|desktop&#8220; transform_skew__hover_enabled=&#8220;on|desktop&#8220; transform_origin__hover_enabled=&#8220;on|desktop&#8220; box_shadow_blur__hover_enabled=&#8220;off|desktop&#8220; box_shadow_blur__hover=&#8220;15px&#8220; box_shadow_vertical__hover_enabled=&#8220;off|desktop&#8220; box_shadow_vertical__hover=&#8220;5px&#8220;]<\/p>\n<p data-start=\"760\" data-end=\"963\">Web obsahuje \u010dl\u00e1nky, inform\u00e1cie pre chovate\u013eov a \u010fal\u0161\u00ed obsah, ktor\u00fd pom\u00e1ha budova\u0165 komunitu okolo podujatia. Kvalitn\u00fd obsah z\u00e1rove\u0148 pom\u00e1ha udr\u017ea\u0165 n\u00e1v\u0161tevn\u00edka na str\u00e1nke a zvy\u0161uje d\u00f4veryhodnos\u0165 podujatia.<\/p>\n<p>[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;1px||4px|||&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row _builder_version=&#8220;4.16&#8243; width=&#8220;90%&#8220; max_width=&#8220;90%&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;4_4&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_text module_class=&#8220;molti-text-before-contact-form&#8220; _builder_version=&#8220;4.27.6&#8243; text_font_size=&#8220;17px&#8220; header_font=&#8220;|700|||||||&#8220; header_text_color=&#8220;#000000&#8243; header_font_size=&#8220;35px&#8220; header_5_font=&#8220;|700||on|||||&#8220; header_5_font_size=&#8220;11px&#8220; text_orientation=&#8220;center&#8220; 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